Artificial baby milks—so called “infant formula”—became widespread commercial product during the early decades of the twentieth century. Among many companies involved, Nestlé’s was the biggest promoter, controlling more than 40% of the estimated $1.72 billion market. Nestle aggressively pursued the interest from infant formula with indiscriminate marketing. The marketing that evoked popular indictment was their promotion of infant formula in the Third World.
Norway was invaded by the Nazis on April 9, 1940. Within two months, the Nazis had crushed Norwegian military resistance and installed a puppet government. Norwegians responded to the occupation of their country both nonviolently and violently. Because of the unprovoked aggression that the Nazis unleashed upon them, many Norwegians felt that all forms of resistance were fully legitimate. However, most saw nonviolent resistance as the only practical option, given the massive military advantage of the occupying military forces.