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In Brazil in
2000, the Margaridas, or Daisies, formed in honor of Margarida Maria Alves, a
union leader renowned for surmounting the embedded cultural stereotypes and
obstacles for women, especially those working in rural areas. Alves
became the president of the Rural Worker’s Union in her town, but was
reportedly assassinated in 1983, at the age of 50, because of her advocacy for
those working in rural or forested areas. 
After her death, she became a feminist icon in the fight for equality

For centuries, those who made a living by extracting and collecting rubber from rubber trees had been virtual slaves to the powerful rubber barons who controlled the Amazon region. Attempts were made in the 1960s to unionize these workers, called “rubber tappers;” however, these attempts failed. The 1970s marked a shift in the dynamics of the extraction of resources from the Amazon. Ranchers from Southern Brazil began to buy up huge tracts of land in order to clear them for cattle grazing land.